Privacy Policy

1. Who we are and what this policy covers

EMS Merchant Services, Inc. operates 2APOS at 2apos.com. In this policy, “we,” “us,” and “our” refer to EMS Merchant Services, Inc. This policy describes information handled through this website, inquiries, marketing signups, and related merchant-services onboarding. Separate notices and agreements may govern services provided by processors, acquiring or sponsor banks, and other providers.

2. Information we collect

We collect information you enter in our forms or provide when you contact us. Depending on the form, this may include your name, business or legal name, email, telephone number, business address, website, federal firearms license information, referral or tracking code, and the contents of your inquiry. Merchant-services inquiries may also include business type, years in business, sales channels, processing volumes, average transaction amounts, service and equipment preferences, and optional military, veteran, or first-responder status you choose to provide.

If you use a tracking or referral code, we may retrieve existing business and contact information associated with that code to help you complete your inquiry. We also retain submitted information and saved onboarding details so we can respond and help you continue your request. Information submitted in a promotional form may be saved even if you do not subscribe to promotional email.

Our website and service providers also process technical information such as IP address, browser and device information, request and security logs, referring pages, campaign information, and interactions with the site. Cookies and browser storage may remember a session, referral, form preferences, or recently viewed equipment.

3. How we use information

We use information to respond to inquiries; communicate about your request; evaluate and coordinate merchant-services options; prepare recommendations; maintain inquiry and onboarding records; administer requested offers and email subscriptions; attribute campaigns; improve the website; and detect, prevent, and investigate spam, fraud, abuse, or unauthorized access. We may use verification services to check contact information, phone type, or approximate location associated with an IP address when those features are enabled.

4. Cookies, security, and reCAPTCHA

We use session and security cookies, browser storage, and campaign-attribution cookies. Our campaign cookie can retain referral information for up to 30 days. Browser-storage settings may persist until you or your browser clears them.

When enabled, Google reCAPTCHA helps protect forms from spam, fraud, and abuse. When reCAPTCHA runs, it processes technical information about your browser, device, and interactions to assess automated activity. It also uses a necessary cookie called _GRECAPTCHA. Google processes this information on our behalf to provide the security service.

5. Meta Pixel and third-party resources

Our pages use Meta Pixel, including a page-view event, for advertising measurement and campaign effectiveness. Meta may receive information about your visit, including the page URL, IP address, browser and device information, and cookie or similar identifiers. Meta may associate that information with information it already holds and process it under its own policies.

Pages may also load fonts, scripts, or other resources from external providers. Your browser sends technical request information to those providers when it loads their resources. Third-party websites and services have their own privacy practices.

6. When information is disclosed

We do not sell personal or business information. We do not provide the contact or business records you submit to us to unaffiliated companies for their own independent marketing. This statement does not mean that information is never processed by another organization: website tracking described above and the service-provider processing described here are part of operating the site.

Authorized personnel and service providers may access information as needed to host and maintain the website, deliver communications, verify information, support inquiries, and protect our services. When you request merchant services, relevant information may be provided to the processors, banks, underwriting or other service partners involved in evaluating or fulfilling that request. Their own agreements and notices may apply. We may also disclose information when required by law or legal process, or as reasonably necessary to protect rights, security, and people.

Certain privacy laws use definitions of “sale” or “sharing” that can include advertising-related disclosures even when no money is paid. The Meta Pixel collection described above may fall within those definitions where those laws apply. You may contact us about applicable privacy choices and requests.

7. Email and contact choices

If you choose to subscribe, we use an email-confirmation process before activating promotional email. You can use the unsubscribe instructions provided with promotional messages to stop that subscription. Unsubscribing does not automatically delete inquiry records or prevent communications needed to respond to an existing request or administer services. You can also contact us about your communication preferences.

8. Retention and security

We retain information for handling inquiries and services, maintaining business records, resolving disputes, preventing fraud or abuse, and meeting applicable legal, contractual, and recordkeeping requirements. Retention depends on the type of information and the reason it is held; we do not promise a single deletion period for every record. Unsubscribing from marketing does not itself erase previously submitted information.

We use safeguards intended to protect information, including access controls and security checks. No website, transmission, or storage method can guarantee complete security. Please do not send full payment-card numbers, account passwords, or other sensitive credentials through general inquiry forms.

9. Your privacy requests

You may contact us to ask about information you have provided, request corrections, request deletion, or ask about available privacy choices. Depending on applicable law and the circumstances, you may have rights to access, correct, delete, or obtain a copy of personal information, or to opt out of certain advertising-related processing. We may need to verify your identity and authority before responding. Applicable exceptions, recordkeeping duties, and other legal requirements may limit a request.

You can manage cookies and browser storage through your browser settings. Blocking essential cookies may interfere with forms or other features. Browser controls may not prevent every request to third-party resources or all advertising-related processing; contact us if you need assistance with a privacy request.

10. Audience and third-party services

This website is intended for business users seeking merchant services and is not directed to children under 13. If you believe a child has provided personal information through the site, please contact us. Information may be processed by service providers in locations different from your own. Links to other websites do not make their privacy practices part of this policy.

11. Changes and contact

We may update this policy as our practices or legal requirements change. The revision date identifies the current version. For privacy questions or requests concerning EMS Merchant Services, Inc. or 2APOS, use the Contact Us link on this page. Please identify the website and the request, and do not include sensitive account credentials. You can also email info@contactems.com or call 800-330-4430.

Last revised on November 2026